What should be linked to a stated objective and goal in the EI submission?

• A. Each activity should be described in general terms
• B. Each activity
• C. Only the final outcomes
• D. Sponsor preferences

Answer: (B)

In an EI submission, you must tie every activity directly to the stated objective and goal. This ensures each action you describe shows a concrete contribution toward the intended impact, creating a clear, traceable path from what you did to the outcomes you aimed to achieve. If you connect only final outcomes or describe activities in general terms, you lose the sense of how the work leads to impact and how resources and effort are being used toward the objective. Focusing on sponsor preferences isn’t the guiding factor here; the emphasis is on showing how each activity supports the objective and drives toward the stated goals.