What is the purpose of a sponsor/partner sheet?

• A. Include only logos of sponsors with no descriptions.
• B. Provide a detailed budget and financial plan to sponsors.
• C. Outline sponsorship tiers and benefits to sponsors.
• D. List major supporters and describe their contributions to outreach and sustainability.

Answer: (D)

A sponsor/partner sheet is meant to highlight who supports the team and show what that support enables. The best choice lists major supporters and briefly describes their contributions to outreach and the program’s sustainability. This makes the value of sponsorship concrete—it shows not just who backs the team, but how their help funds outreach activities (demos, events, mentoring, community programs) and supports long-term viability (ongoing programs, equipment, facilities).

Logo-heavy sheets without context can look impressive but don’t communicate impact, which is what motivates current and potential sponsors to continue or increase their support. Budgets and financial plans belong in separate documents, and sponsorship tiers are useful for structuring fundraising, but they aren’t the primary purpose of a sponsor sheet. By focusing on major supporters and their specific contributions to outreach and sustainability, the sheet becomes a clear, persuasive snapshot of the team’s partnerships and needs.